Perspective What is that? The Oxford dictionary defines it as a particular attitude toward or way of regarding something; a point of view. And how does it shape leadership? Job Applications I am reminded of…
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7 Best Free Content Promotion Platforms for 2021
By now you already know that it is not enough to simply hit publish. You’ve got to promote the content you create in order to give your time and effort the attention they deserve. Content…
Content Marketing: How Small Businesses Level Up with the Big Boys
It was a perilous time to do business. The masses were tired of constantly being sold to. It was a period of wary-eyed prospects and ad-blockers. While thumbs scrolled past their well-crafted ads on timelines,…
Content Audits Put You Ahead of the Competition—Here’s How to Do One.
I would like to introduce you to my friend, Jim. Who is Jim, you ask? Jim is the imaginary owner of his own software startup located in an imaginary location existing only in my head….